Traction is the ability to show that your business is growing and gaining momentum day in and day out.
This proves beyond any reasonable doubt that your business is likely to succeed.
Traction shows investors that you may not even need them to scale your business...
And that is the number one thing that will make you more bankable, investable, and attractive to investors than anything else ever will!
And we should know. After over 20 years in business, with hundreds of millions of dollars raised for companies, and seeing over 100 companies go public, our team has a little experience in his arena.
That is why we keep telling entrepreneurs that creating traction, or more specifically, SALES, is the number one way to garner the attention of investors.
But of course, you're probably saying...